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Halloween 24/7

We’re pressing pause on our weekly industry-focused blog to take a moment to enjoy HALLOWEEN!

Did you know that one-quarter of all the candy sold annually in the U.S. is purchased for Halloween? In Virginia, the best-selling candy is Hot Tamales (wait, what?); however, the nationwide favorite is Reese’s Peanut Butter Cups (obvs.)

Very pertinent to Web Strategies’ interests: Americans spent nearly $500 million on costumes FOR THEIR PETS in 2021—more than double what they spent in 2010.

The most popular costume of 2021 was a traditional one – WITCH!

The origin of Halloween dates back 2000 years to the ancient Celtic festival of Samhain (pronounced sow-in). This day marked the end of the harvest season and the beginning of the dark, cold winter. A time of year that was often associated with human death. On the night of October 31st, the Celts celebrated Samhain, when it was believed that the ghosts of the dead returned to earth.

We may no longer burn bonfires to ward off evil spirits, but dressing up and community gatherings are still a tradition. There are quite a few events celebrating the holiday around Winchester this weekend. Keep an eye on our socials this week as we share downtown event info, favorite Fall recipes, and other fun Halloween-themed goodies.

Happy Haunting!

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