In print marketing, there are 5 key elements every print design should include. No matter the purpose of your print marketing, you need to keep consistency with your branding and image. The print pieces need to fulfill the minimal purpose of catching your target audiences attention, giving them the pertinent information to deliver your message, and provide the right contact information for easy follow through. Whether creating a multi-page brochure, a front and back rack card, a business card, or promotional poster; the following elements need to be on your checklist to ensure proper execution of the most effective print marketing.