When new business owner Jonell purchased The Snooty Foxxe downtown, she knew the rebrand and name change would warrant a new website! She reached out to Faye and we were able to get the ball rolling.
The new store name, Passe, needed a very simple website for users to get reacquainted with the new offerings and new owner. Since we were basically starting from scratch, we had a lot of leeway to create something very fun and new that represented the brand well.
Jonell also needed a logo to help encapsulate the new brand. We worked through multiple iterations and colors, but ultimately came back to inspiration drawn from the vintage Vivienne Westwood fashion labels.
The site came together easily after that. Colors that exude the old-world style and groovy vintage confidence of yesteryear. The store is truly one of a kind and now Passe has a site that reflects that!